Arising Media

Service

We Run OTT and Streaming Campaigns Targeted Past Broadcast Guesswork

Streaming platforms let you target by household and behavior instead of buying a whole broadcast slot. We build and manage OTT campaigns with the targeting and conversion tracking traditional TV buys cannot match.

More demand, lower cost per lead, and revenue you can trace

What changes with OTT Advertising Services

OTT advertising that delivers targeted video ads across streaming platforms, reaching cord cutters with messages tied to verifiable business objectives.

What changes with OTT Advertising Services
OTT Advertising Services

More enquiries, tighter spend, and a pipeline you can forecast

What OTT Advertising Services covers

We don't know which streaming platforms our audience watches, or how to buy inventory across them

  • Non skippable message delivery
  • Household level targeting
  • Attribution traditional TV can't offer
  • Access to high quality inventory

More reach, better conversion, and reporting you can act on

How an engagement runs

The work runs in a fixed sequence, so you always know what happens next.

  1. Platform and inventory evaluation We evaluate major OTT platforms and programmatic exchanges to identify where your audience streams, then select inventory aligned with your brand safety requirements.
  2. Audience targeting and creative development We build household level targeting using demographic, geographic, and behavioral signals combined with first party data matching, and adapt television quality video creative tuned for completion and brand recall.
  3. Tracking and reporting We implement pixel based attribution connecting ad exposure to website visits and conversions using device graphs and household IP matching, then report on impressions, completion rates, cost per completed view, and incremental reach.
How an engagement runs
What we watch once the work is live

A number agreed up front, a report you can read, and no surprises

What we watch once the work is live

The work is only done when the numbers move. We agree the measure before anything starts, then report against it every month. Each stage has one owner and one check, from platform and inventory evaluation through tracking and reporting. The published scopes are OTT Campaign Starter, Multi-Platform OTT Program, Full-Scale Programmatic OTT Program, so you can see what each one covers before you choose. If ott advertising services is not producing the number we agreed, that is our problem to solve, not yours to chase.

What you gain with us

Television-quality reach we deliver with digital precision

Non skippable message delivery

OTT ads are typically non skippable, ensuring your complete message reaches viewers without the interruption common to other video formats.

Household level targeting

Demographic, geographic, and behavioral signals combined with your first party customer data mean impressions land with the right households, not a broad broadcast audience.

Attribution traditional TV can't offer

Device graphs and household IP matching connect streaming ad exposure to verifiable website visits and conversions.

Access to high quality inventory

We work with major platforms and demand side platforms to secure placements across popular streaming services on your behalf.

Choose the package we recommend for you

OTT Campaign Starter

Starting at

$520

  • Platform account setup and configuration
  • Audience targeting configuration
  • Up to two streaming platform placements
  • Frequency and brand safety controls
  • Monthly performance reporting

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OTT Campaign Starter

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Most chosen

Multi-Platform OTT Program

Starting at

$1,020

  • Multi platform CTV and OTT management
  • Advanced audience segmentation
  • A/B creative testing
  • Frequency management and dayparting
  • Unified cross screen attribution reporting
  • Bi weekly campaign optimization

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Multi-Platform OTT Program

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Full-Scale Programmatic OTT Program

Starting at

$1,920

  • Programmatic OTT buying across all major SSPs
  • Custom first party audience data integration
  • Full funnel attribution modeling
  • Competitive share of voice analysis
  • Dedicated account manager
  • Live performance dashboard
  • Quarterly strategy reviews

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Full-Scale Programmatic OTT Program

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Prices above are for marketing purposes and do not represent the fully scoped project.

What you get when you work with us

How we take you from platform selection to cross-screen attribution

01 Platform and inventory evaluation
We evaluate major OTT platforms and programmatic exchanges to identify where your audience streams, then select inventory aligned with your brand safety requirements.
02 Audience targeting and creative development
We build household level targeting using demographic, geographic, and behavioral signals combined with first party data matching, and adapt television quality video creative tuned for completion and brand recall.
03 Tracking and reporting
We implement pixel based attribution connecting ad exposure to website visits and conversions using device graphs and household IP matching, then report on impressions, completion rates, cost per completed view, and incremental reach.

Ready to start? We are ready when you are.

Our setup runs 2 to 3 weeks, with a three-month minimum commitment and campaign performance guarantees built in.

Questions our clients ask us

What to expect when you work with us

How long until this is live?

Setup for ott advertising services moves through platform and inventory evaluation, then audience targeting and creative development, then tracking and reporting. We give you a targeted timeline for each phase once the project is scoped, not an open ended estimate.

What's the starting price?

The lowest tier, OTT Campaign Starter, is $520. It's built for platform account setup and configuration, not a stripped down demo.

What's the billing schedule?

It runs as a monthly project at your chosen tier price, $520 to $1,920, billed the same way each month rather than in a lump sum.

What industries do you typically serve?

We work across industries, but ott advertising services sees the most demand from Legal practices, Accounting and financial firms, E commerce retailers, and Restaurants and hospitality groups. If your industry isn't on that list, we still scope it, the process doesn't change.

How is performance tracked?

You get weekly tracking of view completion rates and audience project, backed by cross device attribution.

We don't know which streaming platforms our audience watches. How do you figure that out?

We evaluate major OTT platforms and programmatic exchanges to identify where your audience streams, then select inventory that fits your brand safety requirements, instead of guessing at platform mix.

Can you tell us if someone who saw our ad on a smart TV later visited our website?

Yes. Pixel based attribution connects ad exposure to website visits and conversions using device graphs and household IP matching, which is the kind of connection traditional TV cannot offer.

Our creative was built for scrolling and clicking. Will it work for a viewer who is not touching anything?

Creative gets adapted for viewers in lean back mode instead of running the same assets built for a scrolling, clicking audience, tuned for completion and brand recall.

We have ads running across different devices, platforms, and demand side platforms. Who manages all of that?

Arising Media handles the platform selection, demand side platform coordination, and placement across popular streaming services, so the fragmented mix of devices and platforms is not something your team has to manage piece by piece.

Are OTT ads skippable like the ones on other video platforms?

No. OTT ads are typically non skippable, so your complete message reaches viewers without the interruption common to other video formats.

How specific can targeting get? Just demographics, or more than that?

Household level targeting combines demographic, geographic, and behavioral signals with your first party customer data, so impressions land with the right households rather than a broad audience.

What do we get access to in terms of ad placements?

Placements across popular streaming services and programmatic exchanges, secured through relationships with major platforms and demand side platforms on your behalf.

What gets reported back to us once campaigns are live?

Impressions, completion rates, cost per completed view, and incremental reach, tied back to the pixel based attribution tracking website visits and conversions.

Is brand safety something we have to specify, or is it handled automatically?

Inventory selection factors in your brand safety requirements as part of the platform and inventory evaluation, so placements are chosen with that in mind rather than left to chance.

How do we start if we are not sure OTT is the right fit for our budget?

Contact us and Arising Media will walk through platform and inventory options with you first, before locking into a specific plan, so you know what fits your audience and budget.

About OTT Advertising Services

OTT Advertising Services combines 3 deliverable areas into one engagement. OTT advertising that delivers targeted video ads across streaming platforms, reaching cord cutters with messages tied to verifiable business objectives. The work runs in 3 defined stages: Platform and inventory evaluation, Audience targeting and creative development, Tracking and reporting. Published scopes: OTT Campaign Starter, Multi-Platform OTT Program, Full-Scale Programmatic OTT Program. Current tiers run from $520 to $1,920. Scope and price are agreed in writing before anything starts.

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