Challenge we solve
How we solve No Exit Page Tracking
In our experience, no exit page tracking means the analytics implementation doesn't identify which page a visitor was on immediately before leaving the site, as distinct from bounce rate on a single page. This is usually a gap in analytics configuration, where exit rate per URL isn't being surfaced or reviewed in reporting. Without exit page data, it's hard to diagnose where users are abandoning a multi step journey (like checkout or a lead form), which limits the ability to fix friction points that are costing conversions.
How we solve No Exit Page Tracking
In our experience, no exit page tracking means the analytics implementation doesn't identify which page a visitor was on immediately before leaving the site, as distinct from bounce rate on a single page. This is usually a gap in analytics configuration, where exit rate per URL isn't being surfaced or reviewed in reporting. Without exit page data, it's hard to diagnose where users are abandoning a multi step journey (like checkout or a lead form), which limits the ability to fix friction points that are costing conversions.
Why this happens (and how we fix it)
In our experience, this is a reporting gap, not a tracking code problem, most analytics platforms can calculate exit rate per URL, but it's a dimension that has to be deliberately surfaced in a report or dashboard rather than something that appears in the default view. Teams that only ever look at bounce rate and overall pageviews can run analytics for years without ever building the exit page report that would reveal this.
What it costs you while it goes unfixed
In our experience, without visibility into exit pages, it's difficult to pinpoint exactly where users are abandoning a multi step journey, checkout, a lead form, an onboarding flow, as distinct from simply leaving after a single page. That limits the ability to diagnose and fix the exact friction point costing conversions, since teams are left guessing at which step in the funnel is actually losing people instead of pointing directly at it.
How we resolve it
01 Diagnose
We audit your current setup and identify the root cause.
02 Fix
We implement targeted corrections using proven methods.
03 Verify
We confirm the issue is resolved and monitor for recurrence.
Ready to grow your business with us?
Get a free audit from Arising Media. We identify what is holding your business back and show you exactly how to fix it.